Implementation & activation · Scandic Hotels
Scandic – from wellbeing strategy to activation for 20,000 employees
Aumla helped Scandic turn strategic health work into a digital programme, local activation and a network of health ambassadors for employees in three countries.
The challenge
Scandic wanted engaging, scalable health and wellbeing work for a large, geographically spread organisation.
What Aumla did
Aumla developed a digital health and wellbeing programme that was integrated into Scandic’s learning platform.
Approach
- Digital content in the existing learning platform
- Local activation and communication
- A network of health ambassadors
- Delivery in three countries
Scandic on the collaboration
Fredrik Wetterlund, CHRO at Scandic, talks about the work on health and wellbeing and the collaboration with Aumla (in Swedish).
Results
The programme reached more than 20,000 employees and engaged more than 300 health ambassadors.
More than 1,000 local health activities took place.
Key lesson
Digital programmes create scale, but have greater impact when combined with local activation, communication and organisational ownership.
